Pepper Commercial Printing Success Story
Old English Inns & Hotels
Our mission
To develop a portfolio of marketing and promotional
material that would encourage more businesses and
consumers to make use of 'Old English Inns & Hotels'
catering and accommodating facilities.
Our solution
Printed and mailed out a series of promotional literature
that reflected 'Old English Inns and Hotels' penchant for
traditional quality and fine surroundings.
Including:
- Generic brochure, which could be tailored to individual establishments within the chain.
- 'Cheque book' style voucher scheme, redeemable on certain products or services at participating outlets in the South West.
- Promotional package to encourage Christmas party bookings by businesses and to increase overnight bookings.
The results
Pepper have helped 'Old English Inns' to:
- Raise the profile of Old English Inns & Hotels in the South West.
- Keep a solid corporate identity across all literature.
- Create retention value of certain literature through the use of good promotions and design.
We have been commissioned to produce a second cheque book this time to run in the Cotswolds area.
